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Strategic Training Partners Inc. | Fort Worth, TX

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In this episode of the How to Succeed Podcast, Emily Yepes discusses some common mistakes salespeople make when prospecting for new customers. She explains that a lot of the fear and anxiety around prospecting stems from negative beliefs salespeople have about the process.

Mike Montague interviews David Mattson, President and CEO of Sandler and author of How to Sell to the Modern Buyer. Dave talks about the new Sandler book and how modern sellers can align with the current reality of selling in a hybrid world.

Sales are all about relationships. To be successful, you need to be able to build trust and rapport with your potential customers. And one of the best ways to do that is by reading other people.

Today, September 22, we celebrate American Business Women’s Day, a day set aside to honor the accomplishments of business women across the nation. Here is a powerful true story from Lorraine Ferguson’s book The Unapologetic Saleswoman that illuminates: distinguishing role from identity.

Tim Goering, Sandler trainer and expert in drama and trigger conversations, talks about how to recognize your own DISC behavioral styles and your personality triggers.

The DISC behavioral assessment helps us put together a thoughtful questioning strategy that can not only validate strengths and reveal weaknesses, but also identify a candidate’s level of self-awareness.

Andrew Wall is a long-time Sandler trainer from Toronto, Canada talking about how to adjust your communication style for sales and leadership success. This is an advanced lesson about DISC behavioral style for the sales profession.

Investing in sales leader growth is one of the most impactful organizational investments.

Learn how to use DISC behavioral styles in your sales strategy to maximize your results.

Joe Ippolito joins to talk about the Upfront Contract.